NEW

Introducing the Melrose Bracelet: where it all began. Handcrafted with care, every piece is waterproof and distinctly one-of-a-kind. Watch as its charm evolves with each wear, growing even cooler over time. Embrace the Pura Vida spirit and seize yours today. WaterproofGo surf, snowboard, or...

Meet the Alpine Blue Anklet: Inspired by the calm waters of mountain lakes, it captures tranquility in every step. Meticulously handmade, each piece embodies the serene essence of its namesake color. Waterproof and crafted with care, no two are alike, ensuring a truly distinctive...

Introducing the Men's Olive Anklet: designed for adventure and style. Crafted slightly larger for a perfect fit, this waterproof anklet is ready for any challenge—surf, snow, or shower. Wear it daily to enhance its natural look and feel. Handmade with care, each anklet is...

Introducing the Onyx Anklet: elevating ankle fashion with sleek sophistication. Crafted slightly larger than our original bracelets, this waterproof anklet ensures style meets durability. From surf to shower, it's ready for any adventure. Embrace its natural look and feel as you wear it daily....

  Dress to impress with our Men's Rolo Chain Necklace! Crafted with a sleek and modern look, it's made of sturdy stainless steel and comes in a cool black and silver combination. It's the perfect accessory to add some style to any outfit.   Stainless Steel Stainless steel...

Introducing the Steel Anklet: Elevate your ankle game with sleek sophistication. Crafted slightly larger than our original bracelets, this waterproof anklet ensures style meets durability. From surf to shower, it's ready for any adventure. Embrace its natural look and feel as you wear it...

 Our Men's Surf & Skate Friendship Pack ($80 value) features 10 of our top selling originals! Wear them all together, mix and match your favorite combinations or share with your friends. Each one is handmade, waterproof and totally unique—in fact, the more you wear...

Put your mind at ease and give off super-chill vibes with our Mental Health Awareness Fidget Ring. This rotating ring lets you spin the band to alleviate anxiety, and features an array of gorgeous gemstones to heal your spirit:- Amethyst for positive energy- Celestine for...

Embrace some peace and tranquility with our Mental Health Awareness Mini Braid Bracelet. This wear-with-anything style comes in soothing shades of pink, green and blue, with a braided design that adds some texture to your look.  For each bracelet sold, 5% of the purchase price* will be...

Unexpected shape meets electric, vacation-inspired color with the Meridian Huggies. This pair of earrings features a smooth, polished finish with glossy enamel and a clear glass stone that sits within a 4-prong setting.

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique— in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes. WaterproofGo surf, snowboard, or even take a shower with...

Every braided bracelet is 100% waterproof. Go surf, snowboard, or even take a shower with them on. Wearing your bracelets every day only enhances the natural look and feel. Every bracelet is unique and hand-made therefore a slight variation in color combination may occur.WaterproofGo...

All the color. All the shine. The Miami Style Pack is a curated bracelet stack inspired by sun soaked days and neon nights. This multi bracelet set features vibrant pink, turquoise, yellow, and white cords paired with gold tone beads and chain details for the...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique— in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes. WaterproofGo surf, snowboard, or even take a shower with...

Introducing Midnight Thunder: the timeless bracelet that sparked a movement. Crafted by hand, each piece embodies a fusion of black, brown, and grey, creating a captivating palette. Waterproof and meticulously crafted, every bracelet is one-of-a-kind. Embrace the essence of Pura Vida with every wear,...

An eight-pack of summertime stacks to kick off the season. The Mixed Seed Bead Stretch Bracelet set features varying sunny shades and delicate seed beads. The total length of each bracelet is approximately 6.75''.Easy On and Off One size fits most, easy to slip on...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique— in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes. WaterproofGo surf, snowboard, or even take a shower with...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes. WaterproofGo surf, snowboard, or even take a shower with them...

This rounded cat eye silhouette feels feminine, polished, and easy to wear from morning coffee runs to late golden hour hangs. Crafted from lightweight, partially plant-derived bio-based materials, Monica Glow is designed for everyday comfort with flexible construction that holds its shape. It’s the kind...